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Web Marketer

Thomson Reuters Marketing 2/4/2018 3:32:46 AM Beijing, Beijing China
Job Description

The Opportunity

Being able to demonstrate experience and success in digital / multi-channel direct marketing and sales, you’ll bring the following to this complex international business:

  • Experience of integration of new marketing technologies that develop traffic, conversion, tracking and reporting.
  • Strong data-driven decision-making ability with the ability to articulate issues and opportunities to both the wider digital team as well as senior stakeholders.
  • Exceptional communication and influencing skills
  • Prioritization and project management
  • You’ll help us keep up-to-date and ensure we’re delivering best-practice digital marketing capability across the business

Core responsibilities

  • You’ll be able to manage multiple projects simultaneously, in a highly-matrixed organization.
  • You’ll have a skill, attention to detail, tenacity, and a focus on results, working patiently with cross-organizational teams.
  • Working on developing always-on digital activity as well as delivering specific campaigns, you’ll ensure the optimal mix of digital channels is aligned with any other marketing activity and continually optimized to deliver trackable sales leads that win market share in the complex world of financial / commodities trading products.
  • You’ll be supporting the overall site experience across a range of devices, balancing a fresh merchandising approach with development priorities. 
  • You’ll support and develop the current content strategy, governance, and implementation, including site architecture and new template development, helping integrate a culture of testing within the business.
  • Working with our agency partners you’ll outline media placement buying strategy, implement unique offers and be messaging, backed up by a creative refresh strategy.

About you

With five years or more experience in direct/online marketing (at least three years of digital marketing experience) you’ll have the working knowledge of the full digital marketing mix, fixed and mobile, including search paid and natural, display, analytics and reporting, stakeholder management and agency management.

You’ll see the size of this organization, the number of stakeholders and the complexity of our products as a great opportunity to play a critical role in an increasingly successful international business.

At Thomson Reuters, we believe what we do matters. We are passionate about our work, inspired by the impact it has on our business and our customers. As a team, we believe in winning as one - collaborating to reach shared goals, and developing through challenging and meaningful experiences. With more than 45,000 employees in more than 100 countries, we work flexibly across boundaries and realize innovations that help shape industries around the world. Making this happen is a dynamic, evolving process, and we count on each employee to be a catalyst in driving our performance - and their own.

As a global business, we rely on diversity of culture and thought to deliver on our goals. To ensure we can do that, we seek talented, qualified employees in all our operations around the world regardless of race, color, sex/gender, including pregnancy, gender identity and expression, national origin, religion, sexual orientation, disability, age, marital status, citizen status, veteran status, or any other protected classification under country or local law. Thomson Reuters is proud to be an Equal Employment Opportunity/Affirmative Action Employer providing a drug-free workplace.


Intrigued by a challenge as large and fascinating as the world itself? Come join us.

To learn more about what we offer, please visit thomsonreuters.com/careers.

More information about Thomson Reuters can be found on thomsonreuters.com.



Locations
Beijing-China
Req #: JREQ099200
Locations: Beijing-China
Job Function: Marketing
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