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Senior Business Analyst - Marketing

Thomson Reuters Technology Operations Family Group 12/6/2017 2:27:34 PM Eagan, MN United States of America
Job Description

Thomson Reuters provides professionals with the intelligence, technology and human expertise they need to find trusted answers. We enable professionals in the financial and risk, legal, tax and accounting, and media markets to make the decisions that matter most, all powered by the world's most trusted news organization.


As a Senior Business Analyst you will operate as a self-starter often working directly with stakeholders, without supervision. You’ll have a strong voice setting the agenda and driving discussions. You may also mentor more junior members of the team.


This position will be focused on Marketing technologies and the integration with other enabling systems, for example:

  • Working on an initiative to consolidate multiple instances of Eloqua, negotiating simplified consistent processes across operating units; or
  • Working on moving a business from ActOn to Eloqua; or
  • Working with a business unit on deploying Oracle cloud integration technology to integrate Eloqua and Apptus.

Major Areas of Responsibility

  • Manage your own schedule of work and work with stakeholders or subject matter experts, with little supervision through project lifecycle
  • Demand Assessment – assist EBS Relationship Managers formulate business cases inputting analysis and views on high level business goals and outcomes.
  • Business Planning – begin eliciting business requirements and modeling processes (as-is/to-be, using Business Processing Mapping), recording in standard documentation, and socialising the project with other EBS teams i.e. Architecture, Delivery and Support.
  • Definition and Design – facilitate workshops to evolve scope, gather detailed requirements, develop use cases and begin visualizing the end result, using standard tools and techniques.
  • Delivery and Deployment – consulting role, providing clarification services regarding the project Vision, Scope and Requirements, plus assessing and managing Change Requests through the standard process. Assist testing teams craft suitable test scripts.
  • Potentially coach junior Business Analysts or other members of the team.
  • Use templates, tools and (internal) processes consistently, helping evolve all as required, coach junior members on use when needed.
  • Develops and maintains a good relationship with business stakeholders – acting as their advocate, plus other EBS project team members.
  • Maintains a good understanding of industry trends and process around Marketing technology, eCommerce and Business Analysis techniques. This will include Eloqua, SFDC, Adobe Experience Manager (AEM), Hive9, Kapost, Workfront, Demandbase, amongst others.
  • Remain familiar with company news, policies, products and culture. Keep mandatory training up to date.
  • Degree in Computer Science or related technical field or equivalent experience.
  • Certification in Business Analysis, by a recognizable institution, is a plus.
  • Proven training in software development lifecycle or methodologies.

Essential Skills

  • Proven commercial experience as a business analyst, having worked on multiple technology or business projects or programs.
  • Strong experience in business analysis techniques, such as gathering requirements through interviews and workshops, or modeling processes and use cases.
  • Demonstrable experience working throughout a project lifecycle, engaging with various stakeholders and managing and/or reviewing appropriate project documentation.
  • Specialization in CRM software solution delivery, particularly sales force and service automation, preferably leveraging technology.
  • Strong stakeholder holder management, with confidence to challenge preconceptions of outcomes and solutions.
  • Experience of Marketing solutions involving technologies like SFDC, Eloqua, AEM, Hive9 or similar Marketing tools.

Desirable Skills

  • Good communication, presentation and customer engagement skills.
  • A good understanding of software development lifecycles and methodologies.
  • Good familiarity with project management and architecture disciplines.
  • Proficient with business analysis tools and Microsoft Office products.

At Thomson Reuters, we believe what we do matters. We are passionate about our work, inspired by the impact it has on our business and our customers. As a team, we believe in winning as one – collaborating to reach shared goals, and developing through challenging and meaningful experiences. With over 50,000 employees in more than 100 countries, we work flexibly across boundaries and realize innovations that help shape industries around the world. Bring your ambition to make a difference. We’ll bring a world of opportunities.

As a global business we rely on diversity of culture and thought to deliver on our goals. To ensure we can do that, we seek talented, qualified employees in our operations around the world regardless of race, color, sex/gender, including pregnancy, gender identity and expression, national origin, religion, sexual orientation, disability, age, marital status, citizen status, veteran status, or any other protected classification under country or local law. Thomson Reuters is proud to be an Equal Employment Opportunity Employer providing a drug-free workplace.

Intrigued by a challenge as large and fascinating as the world itself? Come join us.

To learn more about what we offer, please visit

More information about Thomson Reuters can be found on

United States of America-Minnesota-Eagan-USA-Eagan-610 Opperman Dr
Req #: JREQ074442
Job Function: Technology Operations Family Group
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