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Lead Product Marketer - Tax and Accounting

Thomson Reuters Marketing 11/7/2017 11:04:22 AM Toronto, ON Canada
Job Description

Date Posted: November 7, 2017

Department: Marketing

Location: 2075 Kennedy Road - Scarborough

Lead Product Marketer – Tax and Accounting


This individual will work with a cross-functional group including sales, creative services, digital marketing, external third parties and product development professionals.

This position is responsible for:

  • developing and implementing integrated Demand Generation marketing programs, including Digital channels (eMail, Web, Social), Event Marketing (live events, conferences/trade shows and webinars), Space Advertising, and Sales Support campaigns;
  • developing effective creative briefs, including features, benefits, and value propositions of the product that differentiate it in the market;
  • building a deep understanding of the target audience;
  • developing and sharing thought leadership and product content for marketing websites, sales enablement, events and social channels; and
  • proactively producing marketing campaign analyses and recommendations for campaign refinement in the future.

You will be a strong team player and will possess:

  • a university or college degree or certification in marketing or equivalent experience;
  • two to three years of entry level marketing experience;
  • a demonstrated ability to prioritize workload, juggle many tasks and strive for results in a fast-paced work environment;
  • the ability to collaborate with many different team members and be highly organized;
  • high level of comfort communicating with senior management;
  • the ability to act quickly and meet tight deadlines;
  • the ability to take initiative and tackle new tasks;
  • the ability to articulate product value propositions, benefits and features;
  • the ability to self motivate and a “can-do” attitude;
  • strong interpersonal skills;
  • a keen eye for detail; and
  • strong working knowledge of MS Office, MS Access and Excel.

Knowledge of French will be considered a definite asset.

Thomson Reuters offers an environment that is both challenging and supportive, and we are proud to have been named one of Canada’s Top 100 Employers from 2009 – 2017, a Best Workplace from 2006 – 2017, and a Great Place to Work for Women in 2015 and 2017. We consider work from home arrangements for people with a disability or specific accessibility needs. If requested, accommodation will be provided throughout the recruitment and assessment process.

At Thomson Reuters, we believe what we do matters. We are passionate about our work, inspired by the impact it has on our business and our customers. As a team, we believe in winning as one - collaborating to reach shared goals, and developing through challenging and meaningful experiences. With more than 45,000 employees in more than 100 countries, we work flexibly across boundaries and realize innovations that help shape industries around the world. Making this happen is a dynamic, evolving process, and we count on each employee to be a catalyst in driving our performance - and their own.

As a global business, we rely on diversity of culture and thought to deliver on our goals. To ensure we can do that, we seek talented, qualified employees in all our operations around the world regardless of race, color, sex/gender, including pregnancy, gender identity and expression, national origin, religion, sexual orientation, disability, age, marital status, citizen status, veteran status, or any other protected classification under country or local law. Thomson Reuters is proud to be an Equal Employment Opportunity/Affirmative Action Employer providing a drug-free workplace.

Intrigued by a challenge as large and fascinating as the world itself? Come join us.

To learn more about what we offer, please visit

More information about Thomson Reuters can be found on

Req #: JREQ093618
Locations: Toronto-Ontario-Canada
Job Function: Marketing
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