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Analyst – Platform Analytics

Thomson Reuters Product Management 12/15/2017 9:16:08 AM Eagan, MN United States of America
Job Description

Your Impact at FindLaw, part of Thomson Reuters

The Analyst – Platform Analytics is responsible for assisting in the design, implementation and ongoing management of FindLaw's digital marketing analytics and content personalization platform.

Job Requirements

  • Participate in the design, implementation and ongoing management of audience profiles across FindLaw and FindLaw customer sites for purposes of ad sales, content personalization, and analytics.
  • Work with stakeholders across multiple teams to help them define their audience profile requirements; consolidate and rationalize to help define standards and minimize overlap and duplication.
  • Monitor and report on the performance defined audience profiles and personalization results.
  • Assist in the overall management and deployment of FindLaw's marketing analytics and personalization platform.


1+ years experience working on digital marketing analytics and data; deep familiarity with relevant metrics, concepts and best practices.
1+ years direct experience with Adobe's suite of Marketing and Analytics Cloud products. Demonstrated depth and comprehensiveness of deploying and managing such systems (tag management, variable definitions, etc.) a significant plus.

Self-directed, self-motivated individual with demonstrated strengths in planning, project management and execution against deadlines. Strong sense of ownership and commitment to continual improvement.
Proven ability to work effectively in a collaborative, cross-functional environment, managing and reconciling competing needs and interests.
Strong communication and presentation skills.
Detail-oriented, strong problem solving capabilities, and a curious nature. 
Ability to multi-task.

Bachelor's degree or significantly demonstrated relevant experience required; advanced post-secondary degree preferred.

About FindLaw®
The Company

FindLaw is the leading provider of business development solutions for law firms and home to the largest online destination for people with legal needs ( Our integrated marketing solutions help law firms grow their practice through strategic marketing approaches that drive results. The growth and success of our business is the direct result of our diverse teams of talent that are creative, dynamic, and just plain knowledgeable. We recruit and retain the best professionals from across the country that bring an array of expertise to the table, including legal experts, tech talents, marketing wizards, data geeks, and digital strategists. 
The Perks
Our benefits package includes all the usual suspects: medical, dental, retirement savings, paid time off, etc. In addition, people grow here. We’ve worked hard to make this a great place for our people to contribute so they can grow and help us grow. As part of the global Thomson Reuters family, employees benefit from unlimited career development opportunities to help them on their professional path of success.
The Employee
This part is about you. Are you a motivated professional who has a natural bias towards action? Are you a natural collaborator who knows how to advocate for your position yet respects the value of different perspectives? Do you know your stuff and still want to learn even more? Do you understand that being competitive means being flexible and knowing that change can be fun? Do you care about culture and understand that you play a role in shaping it? Most importantly, do you find yourself nodding “yes,” as you read this job description? If so, you should work at FindLaw, part of Thomson Reuters.

At Thomson Reuters, we believe what we do matters. We are passionate about our work, inspired by the impact it has on our business and our customers. As a team, we believe in winning as one - collaborating to reach shared goals, and developing through challenging and meaningful experiences. With more than 45,000 employees in more than 100 countries, we work flexibly across boundaries and realize innovations that help shape industries around the world. Making this happen is a dynamic, evolving process, and we count on each employee to be a catalyst in driving our performance - and their own.

As a global business, we rely on diversity of culture and thought to deliver on our goals. To ensure we can do that, we seek talented, qualified employees in all our operations around the world regardless of race, color, sex/gender, including pregnancy, gender identity and expression, national origin, religion, sexual orientation, disability, age, marital status, citizen status, veteran status, or any other protected classification under country or local law. Thomson Reuters is proud to be an Equal Employment Opportunity/Affirmative Action Employer providing a drug-free workplace.

Intrigued by a challenge as large and fascinating as the world itself? Come join us.

To learn more about what we offer, please visit

More information about Thomson Reuters can be found on

Eagan-Minnesota-United States of America;Sunnyvale-California-United States of America;Carlsbad-California-United States of America
Req #: JREQ089874
Locations: Eagan-Minnesota-United States of America|Sunnyvale-California-United States of America|Carlsbad-California-United States of America
Job Function: Product Management
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