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Digital (In-Product) Marketing Analyst

Thomson Reuters Marketing 3/8/2018 11:58:04 AM Lagunilla de Heredia, Costa Rica
Job Description

The Opportunity

We have recently launched a highly targeted marketing channel within Thomson Reuters Eikon, our premium financial desktop and will be expanding this capability across other Thomson Reuters products and web sites. This role will be influential in shaping the future for in-product marketing and creates the following opportunities:

  • Influence the strategy for in-product messages
  • Monitor and analyze campaigns
  • Define message standards, best practices, and KPIs
  • Identify trends and insights, and feed into the in-product marketing strategy
  • Develop and deliver dashboards that meet and exceed stakeholder requirements

Core responsibilities

You’ll be able to manage multiple projects simultaneously, in a highly-matrixed organization. You’ll have skill, attention to detail, tenacity, and a focus on results, working patiently with cross-organizational teams.

You’ll provide analysis and insight, looking at user behaviour and trends, and feed this back into the in-product marketing strategy.

You’ll ensure that all in-product campaigns are aligned with any other marketing activity and continually optimized to deliver trackable user engagement.

At Thomson Reuters, we believe what we do matters. We are passionate about our work, inspired by the impact it has on our business and our customers. As a team, we believe in winning as one - collaborating to reach shared goals, and developing through challenging and meaningful experiences. With more than 45,000 employees in more than 100 countries, we work flexibly across boundaries and realize innovations that help shape industries around the world. Making this happen is a dynamic, evolving process, and we count on each employee to be a catalyst in driving our performance - and their own.

As a global business, we rely on diversity of culture and thought to deliver on our goals. To ensure we can do that, we seek talented, qualified employees in all our operations around the world regardless of race, color, sex/gender, including pregnancy, gender identity and expression, national origin, religion, sexual orientation, disability, age, marital status, citizen status, veteran status, or any other protected classification under country or local law. Thomson Reuters is proud to be an Equal Employment Opportunity/Affirmative Action Employer providing a drug-free workplace.

Intrigued by a challenge as large and fascinating as the world itself? Come join us.

To learn more about what we offer, please visit

More information about Thomson Reuters can be found on

Lagunilla de Heredia-Costa Rica
Req #: JREQ100843
Locations: Lagunilla de Heredia-Costa Rica
Job Function: Marketing
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